The company was founded in 1980, on the outskirts of Bologna, by the eclectic Ada Gallo who, together with Giancarlo Fiorini, opened their first workshop. In 2020 the artistic direction passes into the hands of their daughter Chiara Fiorini, pure energy and character. She is also the name of the brand. In 2021, with the boost given by the new property, the brand was renewed, giving ample space also to clothing while keeping unchanged the core business that is represented by the production of pyjamas.